European Congress on Rural Tourism
The ECRT – European Congress on Rural Tourism is an event of reference in EU since 2003. Its 7th edition is focussed on
Service Design between tradition and innovation
Rural Tourism has the chance to benefit short-term due to the impossibility to travel longer distances (“staycation”), reduced income of visitors, and the desire to avoid massive tourism destinations. This is an opportunity to access new visitors and to turn them into repeat clients for the future. On the other hand, daily life and communication are increasingly virtual and digital. This offers opportunities, but also creates risks.
Which are the exit strategies and first results in different countries? - How to face the COVID recovery making best use of digitalization while safeguarding the real and authentic rural experience? – this is the topic of our 7th European Congress on Rural Tourism.
Together with social events and optional study visits, this event is again a “must” for everybody in Europe involved in Rural Tourism. As in previous years, it provides a meeting point and discussion forum for the Rural Tourism community: entrepreneurs, interested practicians from the private and public sector, and academics involved in rural tourism.
Languages: the congress will be held in English
Looking forward to seeing you all in Finland
in October 2021!
in October 2021!
